Reading Time: 4 minutes Confession time: The problem I have the most with Instagram isn’t with the platform itself necessary — it’s the fact that I see creatives post the same post over and over again, hoping that their content will eventually catch fire. The issue I have with this is the fact that posting the same type of […]

Reading Time: 7 minutes When I was researching content for this blog post, I searched, “how to create a brand for your business.” Let me know if you’ve run into this during your own research for your brand — most of the videos and articles I saw were about how to visually create your brand. Things like logos, color […]

Reading Time: 6 minutes Flodesk has done it again! If you use their platform, you probably just received an email in your inbox that says, “show me the data.” In this email, Flodesk announced that they have a whole new way of analyzing your marketing data so you can learn how to strategically reach new clients and improve your […]

Reading Time: 5 minutes As creative entrepreneurs, it is part of our job to market our small business. I know, I know, sometimes even I groan too — it can be difficult and overwhelming, no doubt about it. There are some nuances you have to remember when marketing your brand. Not to mention, the pressure is real to stay […]

Reading Time: 5 minutes Ria Rouse of Boudoir by Ria came to us with an issue I see so often with clients: Wanting to attract more of her ideal client, but not knowing how. We crafted a custom brand design and Showit website for her. Ria also was looking for a complete makeover for her brand and website that […]

Reading Time: 4 minutes Today, we’re diving into my top 2021 Instagram tips so you can grow your small business. And, disclaimer: This comes from someone who doesn’t do Instagram Reels, so you won’t find many creative or clever trends here. Instead, these tips are tried-and-tested, strategy-based actions you can get started on today and ones that have worked […]

Reading Time: 6 minutes Ever review your email list and see emails that are “bounced”? Most marketers and entrepreneurs spend a lot of time on email marketing, and it can be really frustrating to see bounces in the analytics. But why are some emails bouncing more than others, and why do some keep bouncing over and over again? Today, […]

Reading Time: 4 minutes Last year, I surveyed over 1,100 wedding professionals (yes, you read that number correctly!) from all over the country with a few other people. We were interested in learning about their wedding business — from how they ran their finances to how they execute their marketing strategies. The outcome was outstanding (see the number of […]

Reading Time: 5 minutes Email marketing is a major part of running a smooth business as a creative entrepreneur, which is why I use Flodesk to automate my emails. Folders and color coded segments are 2021 Flodesk updates that will help get your email marketing organized this year.

Reading Time: 5 minutes “I feel confident, sure, excited, professional, relaxed, secure,” Cayla of an Austin, Texas-based photography brand said during our final consultation, just a few days after revealing her and her husband’s new custom brand and Showit website design.  But it wasn’t always this way. Cayla knew after years of experience in the wedding photography and videography […]