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Inside Last Crumb: The Cookie Brand That Sells Out in 30 Seconds

More Than Marketing—It’s The Banter Behind The Brands

Where bold ideas meet brilliant execution.This is the podcast that dives deep into the genius behind today’s biggest branding wins.

It’s where the world of marketing takes off its blazer and kicks back with a whiskey neat.

what is brand & banter?

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Hosted by branding and marketing expert, 

Brand & Banter dives into:

 Amanda Shuman

The brainstorm that led to “Can you believe we actually pulled that off?”

The pitch that turned into a household name.

The rejected idea that became a $1M campaign.

From big wins to bigger risks, late-night scrambles to “aha” moments, we go beyond the polished pitch decks to uncover the heart of the creative process.

Think of it as your chance to eavesdrop on the conversations happening behind the branding curtain.

The Latest Banter

EPISODE 52

Inside Last Crumb: The Cookie Brand That Sells Out in 30 Seconds

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EPISODE 51

How To Build A Sales
Team That Scales With
Jessica Marx

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EPISODE 50

"Can I Have $9?":
Inside Liz Wilcox's Membership Model

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Brand & Banter is for the…


• Brand enthusiasts who appreciate the magic behind the curtain.

If you’re the kind of person who watches Super Bowl commercials for the storytelling, saves packaging you can’t bear to throw away, or obsesses over the perfect tagline, this is your vibe.


• Dreamers who want to disrupt the status quo.


• Marketers looking for the “why didn’t I think of that?” idea.


• Marketers looking for the “why didn’t I think of that?” idea.


• Brand enthusiasts who appreciate the magic behind the curtain.


An Insider’s Perspective

Get exclusive access to the stories, strategies, and sparks of genius that don’t make the headlines.


Actionable Insights

Every episode is packed with takeaways you can put into action—whether you’re a marketer, business owner, or creative.


Unfiltered Conversations

No jargon, no fluff—just raw, honest talk about what it takes to create unforgettable campaigns.


A Dash Of Fun

Marketing is serious business, but who says we can’t laugh along the way?


Why brand & banter will be your newest obsession


Why brand & banter will be your newest obsession


Join The Banter

Brand & banter isn’t just a podcast—it’s a community of marketing pros, brand builders, and creatives obsessed with storytelling and strategy. Every episode feels like a seat at the table with the best in the business.

Ready to get inspired, learn the secrets of iconic branding, and have some fun along the way? Hit play on and discover the banter behind the brands.


It’s time to brand & banter.