Where Brands Stop Selling & Start Connecting
It’s not about just building brands—it’s about creating connections that last.
Helping brands connect, inspire, and leave a legacy.
Transforming One-Time Customers into Lifelong Advocates
Amanda Shuman is the founder of Carrylove Designs and a strategist obsessed with one thing: turning the brands that should win into the brands that do win. After rebranding over 200 luxury B2C businesses, ranging from boutique hotels to million-dollar hospitality companies, her strategy-first approach has changed how clients are perceived in the market, helping them attract premium audiences, command higher prices, and build lasting loyalty.
As a sought-after speaker and podcast host, Amanda offers clarity, honesty, and a refreshing sense of humor in conversations about branding, business, and what it takes to lead in a competitive market. Based in Texas, she travels often, speaks on stages across the country, and believes that the best brand strategies come from genuine conversations.
At Carrylove Designs, Amanda and her team deliver smart, intentional branding and marketing strategies that don’t just look great—they work hard.
Because your brand isn’t just how you’re seen; it’s how you lead, grow, and connect.
At Carrylove Designs, Amanda and her team deliver smart, intentional branding and marketing strategies that don’t just look great—they work hard.
Podcast Experience
Called to both Podcast with Joy michelle
Bokeh – The Photography Podcast
She Who Dares with Brandee Gaar
Find Your Focus
Savvy Social Podcast
So, Here's the thing with Laylee Emadi
Six Figure Photographer
tea with Jainé
The Render Podcast
Photo Field Notes Podcast
Level Up Your Wedding Business
Evolve Your Wedding Business
Click to Listen
Cubicle to CEO with Ellen Yin
Talk with Renee Dalo
How to Create Clients Who Keep Coming Back
2026 Signature Talk
Tired of chasing new customers, only to watch them disappear after one sale? The secret to sustainable growth isn’t in casting a wider net—it’s in cultivating deeper connections. Imagine turning one-time buyers into raving, lifelong advocates for your brand.
In this session, Amanda Shuman, founder and CEO of Carrylove Designs, introduces the C.A.R.E. Method—an actionable framework designed to move your business beyond fleeting transactions. You’ll learn how to foster meaningful client relationships that fuel loyalty, drive repeat business, and power sustainable growth.
Confident pricing through strategic branding
Our client went from undercharging at $500 per shoot to confidently securing four- and five-figure contracts by reshaping her brand’s strategy—helping her connect with art directors who now continuously hire her for high-profile clients.
The power of storytelling
A beloved mascot captured hearts and drove game-day excitement, turning casual fans into die-hard supporters, with merchandise sales and event attendance skyrocketing as a result.
Surprise and delight tactics
Personalized touches like surprise gifts and handwritten notes helped one brand turn routine transactions into a $2.86 billion loyalty machine, fueling record-breaking sales and profits.
In this session, you’ll learn:
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Our Community
Where Amanda's Speaking Next
CATER+EVENT in New Orleans
The premier event where caterers, event planners, and suppliers unite in a dynamic, immersive environment designed to inspire and elevate the industry. Amanda will be presenting on the Six Brand Assets That Sell For You.
The national society of black wedding and event professionals
The National Society of Black Wedding and Event Professionals (NSBWEP) is the leading national industry association. Amanda will be presenting Marketing Beyond Instagram. Why Instagram isn’t the whole enchilada.
Wedding MBA in Las Vegas
Wedding MBA is the world’s largest convention for wedding professionals. Amanda will be presenting Dress Rehearsal: Your Brand Is Performing Whether You Planned It Or Not
join her at the next event:
online only for members
november 17-19, 2026
march 22-25, 2027
Amanda Shuman is a speaker, podcast host, award-winning designer, marketing strategist, and founder of Carrylove Designs—an agency specializing in strategic branding for B2C companies in luxury service and boutique product industries. She and her team craft brands that do more than stand out—they elevate. Her work has helped clients attract high-value audiences, grow their revenue, and hit bold new milestones with confidence. Based in Texas, Amanda is fueled by life’s little luxuries, traveling with her husband and two kids, and finding inspiration wherever she goes.
