→ They're not considering that the buyer is changing (Gen Z is entering the chat).
→ Their competition uses AI to dominate content creation, making it tough to keep up without feeling left behind.
→ And their website makes people question if they're still in business.
Feeling overwhelmed or hesitant to take the next step due to the rapid pace of change? I get it. Things are changing. It's scary. This is your livelihood. There is no Plan B.
There's a problem with how most wedding pros are marketing in 2024.
Every day, the financial pressure mounts – groceries, utilities, software subscriptions, not to mention the ever-growing list of expenses that come with running a business.
And there you are, hoping to elevate your prices, to book clients who see the value in what you offer and are willing to pay accordingly.
You're watching your expenses climb while your client list dwindles.
Without a significant shift, without reinventing your approach to match the evolving market, you're not just treading water—you're slowly sinking.
Those bigger, better-paying clients? They're not just going to walk through your door because you want them to. It's a competitive market out there, and right now, you're navigating a storm with a paper plane.
I'm Amanda Shuman, founder of Carrylove Designs, host of the Elevate to Impact podcast, and seasoned marketer in the wedding and creative space for nearly a decade. I'm your expert guide to navigating these tricky marketing waters.
With over 100 success stories, I've collaborated with industry leaders on their brand and marketing, including Margaux Fraise, Brandee Gaar, Maria Bayer, Ashley Ebert, and Ashley Morris.
Together, we've crafted strategies that resonate with their ideal clients and place them firmly on the map in their respective industries.
You shouldn't work with everyone & everyone shouldn't work with you. I'm going to help you determine who gets past the checkpoint to work with you and who gets tackle by TSA. Think of it as a gentle yet firm filtering process, where we decide who's boarding your flight and who needs to rebook their travel plans.
You'll punch your passport with:
→ Completed Client Compass: Use past experiences to shape the future of who you work with so they're all dreamy.
→ Client Clarity: This isn't just about filtering through; it's about attracting the clients that resonates most with you.
It's not just about listing what you do; it's about conveying why it matters to your ideal client. Imagine crafting a message so compelling that your ideal clients feel you're speaking directly to them, making it impossible for them to look anywhere else.
You'll punch your passport with:
→ The confidence to articulate your value, stand out in a crowded market, and attract clients who aren't just looking for any service provider—they're looking for you.
Gone are the days of waiting for the right client to stumble upon your path. It's about making your presence known in the places your ideal client frequents, speaking their language, and resonating with their desires.
You'll punch your passport with:
→ Map Your Plan: Think of me as your GPS for finding more clients. I will give you a bunch of easy-to-follow maps to help you dodge common traps like setting your prices based on a feeling or getting lost in what everyone else is doing.
→ See It In Action: This isn't just theory; you'll see a live case study to hear from the source what a difference this can make in your business.
The First Steps to Navigating the Challenge:
sign up for the challenge
Enter your first name and email for access to the challenge and community. Then check your inbox with more information on what to expect during our 3-day trip.
ATTEND DAILY LIVE CO-WORKING SESSION
We're leaving the tarmac daily at 12:00 PM CT for a ~30-min co-working session. I'll bring you into the cockpit and show you how to find and attract your ideal client.
Fill in Your First-Class Workbook
After signing up, you'll get immediate access to your travel guidebook to help guide you through our trip each day. It's going to be the trip of a lifetime!
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