Amanda came to Carrylove Designs wanting a brand she felt represented her business now, but also a brand she felt could grow alongside her. Amanda’s husband was in the military and so, a large part of her photography business and identity become intertwined with capturing special military families within her community. We set on a crafting a brand she felt represented herself but would also resonate with her past and potential clients. I am so incredibly excited to get the pleasure of revealing her brand journey and Amanda Gail Photography’s new brand.
I was very pleased with the final designs I received, at first I really didn’t know what I wanted, but Amanda was very patient with me and really helped me by showing me different designs and taking my opinions to heart. I’m very happy with my new brand!
– Amanda Gail, Owner of Amanda Gail Photography
Amanda is a bit of a country girl mixed with a gypsy heart — It was important that those qualities were captured in her brand. The moodboard (pictured below) is what we thought best conveyed the feeling of her own personal brand mixed with her photography style. The process starts with us crafting a moodboard to get an overall sense of what vibe or feeling you want your brand to convey. Not only does the moodboard help the designer but it also helps the client to find visual clarity.
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Oooo! The color palate so soft & feminine. And the coffee mug image sings to me too!